John Krasinski’s imaginary friends movie “IF” claimed the top spot at the box office this weekend according to studio estimates Sunday. Its $35 million North American debut was also a bit lower than some projections.
Is that a disappointment? An ominous sign of the box office times? Or is the final story on “ IF " yet to be written? It’s not just your imagination: In these bumpy early weeks of the 2024 summer box office season, in which nothing has been a runaway hit and every new movie has more and more pressure to succeed, “IF” hit a nerve.
Starring Ryan Reynolds, Cailey Fleming, and an army of A-list voices including Steve Carell, Matt Damon, Emily Blunt, Louis Gossett Jr., Phoebe Waller-Bridge and Maya Rudolph, “IF” was an original idea from Krasinski, who wrote, directed and co-stars.
Warner holds out IPL hot shot Fraser
Xinhua Commentary: World benefits from greater China
China Focus: China strives for vitality after COVID management downgrade
China's economic recovery globally significant
Trump says he is open to restrictions on contraception before backing away from the statement
In pics: industrial production across China
Xi's visit before Spring Festival touches hearts
There's spring in real estate recovery
Elvis' granddaughter Riley Keough fights Graceland estate auction
China completes major tasks in three
Juneteenth proclaimed state holiday again in Alabama, after bill to make it permanent falters
Xi congratulates Nangolo Mbumba on assuming Namibia's presidency